Thursday, February 14, 2008


Online retailer has began challenging Apple's iTunes in the digital download market by offering DRM free tracks which can be used on any MP3 player.


EMI are the first major label to sign up their artists and the site are still in talks with Sony BMG, Universal and Warner which will inevitably results in deals within 6 months, though they could well come through.

The deal provides much needed competition in the online music market in Britain as the tracks are being priced at from 65p, 14p less than standard iTunes tracks. follows Amazon, who also recently the online music market in the US in providing DRM free tracks to compete directly with the dominant  iTunes.

Finally, we have some genuine and much needed competition for online music in the UK and from a British based company. have been a very reliable service to UK customers and no-doubt their downloads will follow in the same way.  The site's design is not the most appealing though that hasn't inhibited Amazon's success America.

As soon as they sign on the remaining major labels we can expect a fresh, competitive service at last.

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